From Stockouts to Overstock:
Mastering Inventory Planning for Consumer Brands
Introduction
Inventory is the heartbeat of consumer brandsโtoo little and you lose sales, too much and you lose cash. The challenge isn't just having inventory; it's having the right inventory, in the right place, at the right time.
The Inventory Planning Dilemma most consumer brands face:
- Seasonal demand fluctuations that make planning complex
- Multi-channel distribution requiring different stock strategies
- Product lifecycle management with launch and sunset timing
- Supply chain disruptions that require adaptive planning
Where Money Gets Lost:
Our platform combines multiple data sources for accurate demand forecasting:
- Historical sales data with trend analysis
- Seasonal patterns and market cycles
- Marketing campaign impact on demand
- Accounting for supply chain constraints and ground reality
- External factors like economic indicators
The Complete Restock Planning System:
- Demand Forecasting: AI-powered predictions that account for all variables
- Optimal Order Quantities: Balancing holding costs with stockout risk
- Timing Optimization: When to order based on lead times and cash flow
- Multi-Location Planning: Right-sizing inventory across distribution centers
Smart Alerts and Actions:
ForceSight provides actionable intelligence:
- Increase Product A orders by 40% ahead of seasonal surge
- Reduce Product B inventory in Region X due to declining trend
- Expedite procurement for Product C to avoid stockout
